Independent Research on the Business of Trading Card Games
How we researchOrganization
Distribution & Wholesale in One Piece Card Game.
Legal and ownership facts as the cited sources state them.
Company family
This company
Bandai Namco Holdings
Figures the companies publish, exactly as they state them.
Fiscal years
16.3%
Fiscal year ended March 31, 2025
BANDAI CO., LTD. share of the Japanese card product market per Bandai research; read from chart data labels. Values as printed.
Fiscal years
JPY 319.7 billion
Fiscal year ended March 31, 2025
Japan-only market for card products (trading cards, card games) per Bandai's own research, suggested retail price basis; excludes digital-card products such as DATA CARDDASS. Read from chart data labels.
Fiscal years
JPY 302,463 million
Fiscal year ended March 31, 2025 (April 2024 - March 2025)
Original data: Research by the Japan Toy Association (manufacturer's suggested retail price basis), reproduced in Bandai Namco's fact book. Japan domestic toy market category, all publishers.
| Fiscal year ended March 31, 2025 (April 2024 - March 2025) | JPY 302,463 million | source |
|---|---|---|
| Fiscal year ended March 31, 2024 (April 2023 - March 2024) | JPY 277,425 million | source |
| Fiscal year ended March 31, 2023 (April 2022 - March 2023) |
Fiscal years
115 million cards
Fiscal year ended March 31, 2026
Arcade digital card machine cards (DATA CARDDASS), not a TCG. Figures are estimates based on management accounting.
Cumulative
12,029.2 million cards
Cumulative, 1988 to March 2023
Covers BANDAI CO., LTD. (org:bandai_co_ltd) card products incl. ONE PIECE CARD GAME, DIGIMON CARD GAME, Dragon Ball etc.; no per-IP split. Label changed from 'CARDDASS series' to 'BANDAI CARD GAMES, CARDDASS series' in Fact Book 2024 - scope may have been broadened; year-over-year differences should not be treated as annual shipments without confirming comparability.
Cumulative
14,393 million cards
Cumulative, 1988 to March 2025
Covers BANDAI CO., LTD. (org:bandai_co_ltd) card products incl. ONE PIECE CARD GAME, DIGIMON CARD GAME, Dragon Ball etc.; no per-IP split. Label changed from 'CARDDASS series' to 'BANDAI CARD GAMES, CARDDASS series' in Fact Book 2024 - scope may have been broadened; year-over-year differences should not be treated as annual shipments without confirming comparability.
In their own words
“1,800 different cards released for the ONE PIECE Card Game to date”
As stated in shareholder newsletter No. 80 (after FY ended March 31, 2025; circa mid-2025)source
“Europe and North America TCG market is three times larger than Japan's”
As stated in shareholder newsletter No. 80 (after FY ended March 31, 2025; circa mid-2025)source
“ONE PIECE Card Game ranks fifth in market share in Europe and North America”
As stated in shareholder newsletter No. 80 (after FY ended March 31, 2025; circa mid-2025)source
“Medium- to long-term goal: BANDAI CARD GAMES to rank second in global market share”
As stated in shareholder newsletter No. 80 (after FY ended March 31, 2025; circa mid-2025)source
“Monthly event kits sent to over 1,600 retailers in North America”
As stated in shareholder newsletter No. 80 (after FY ended March 31, 2025; circa mid-2025)source
Figures as the companies publish them in investor-relations and corporate documents. They describe the reporting company or segment, not the size of the trading card market; segments may include non-TCG business. Nothing is converted, combined or estimated.
| JPY 234.9 billion |
| source |
| Fiscal year ended March 31, 2022 | JPY 111.2 billion | source |
|---|
| Fiscal year ended March 31, 2021 | JPY 59 billion | source |
|---|
| JPY 234,906 million |
| source |
| Fiscal year ended March 31, 2022 (April 2021 - March 2022) | JPY 177,646 million | source |
|---|
| Fiscal year ended March 31, 2021 (April 2020 - March 2021) | JPY 122,452 million | source |
|---|
| 135 million cards |
| source |
| Fiscal year ended March 31, 2024 | 158 million cards | source |
|---|
| source |