Game
Magic: The Gathering
Published by Wizards of the Coast. The organizations, platforms and series in this game’s ecosystem.
- Activity
- 59 businesses involved
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Independent Research on the Business of Trading Card Games
How we researchGame
Published by Wizards of the Coast. The organizations, platforms and series in this game’s ecosystem.
59 businesses across the value chain, published by Wizards of the Coast; most in engagement.
Uses IP under license: Magic: The Gathering IP, Star Trek
IP holder: Masters of the UniverseIP licensor: Wizards of the Coast
IP holder: The HobbitIP licensor: Wizards of the Coast
Operates shop: Secret LairDirect salesSells game direct to consumer
available markets
Wholesaler
Governs program: Magic Pro Tour, Magic World Championship, Wizards Play Network Organized play operator: MTG Arena Championship qualifiers
Buys and resells cards for gameCard shop or LGS
Businesses on each stage of Magic: The Gathering, by role. Acting in the same game or stage is not a business relationship; documented partners are shown in orange.
19 published figures, exactly as the companies state them.
MAGIC: THE GATHERING (Supplementary Hasbro Gaming information)
USD 616.1 million
Sep 2026
Revenue by game category: Trading Card Games
EUR 284.8 million
Jun 2026
Wizards of the Coast and Digital Gaming segment net revenues
USD 747.2 million
Sep 2026
Wizards of the Coast and Digital Gaming segment operating profit
USD 367.4 million
Sep 2026
673 events since 2021 in 24 countries.
Next events
The latest 3 briefs naming Magic: The Gathering.
4 people named in a role by the cited sources.
Matthew Hodgins
Ethan Fleischer
Jeremy Geist
When its relationships started, ended or were announced; the latest first.
May 1, 2025Ends
Alliance Game Distributors distributes Magic: The Gathering in United States. source†
Mar 11, 2022
Offers game productSells game direct to consumer
Operates secondary market service: Card Kingdom
Wizards of the Coast and Digital Gaming: Tabletop Gaming net revenues
USD 613.1 million
Sep 2026
Wizards of the Coast and Digital Gaming segment net revenues
USD 2,186.9 million
Dec 2025
Figures as the companies publish them in investor-relations and corporate documents. They describe the reporting company or segment, not the size of the trading card market; segments may include non-TCG business. Nothing is converted, combined or estimated.
Cardmarket's October recap reports eight card games added at once as sealed-only listings, bringing it to 25 active games, an upgraded card search, and over 4,800 new catalog products from sixteen games in the month.
Magic's Star Trek play calendar: Prereleases November 6–12, World Championship 32 at MagicCon: Atlanta November 13–15, December CommandFests run by Let's Play Games, eSports Admin and JK Entertainment, Eternal Weekends hosted by Hareruya and 4Seasons, RCQs from December 11, 2026.
Wizards of the Coast has again retained a firm described as a union avoidance consultancy as its D&D and Magic: The Gathering employees head toward a union election on November 10, 2026.
Mark Rosewater
† Reported by trade press only.
Bliss Distribution distributes Magic: The Gathering in United Kingdom. source†
Dec 2, 2019Starts
Wizards of the Coast operates the shop Secret Lair. source
Nov 26, 2019Announced
Wizards of the Coast operates the shop Secret Lair. source
