Independent Research on the Business of Trading Card Games
How we researchPlatform
Organized Play and Card Shops & LGS in Magic: The Gathering.
Hareruya in Magic: The Gathering; mostly in engagement.
Hareruya has no documented role on this stage.
Others on this stage
Uses IP under license: Magic: The Gathering IP, Star Trek
IP holder: Masters of the UniverseIP licensor: Wizards of the Coast
IP holder: The HobbitIP licensor: Wizards of the Coast
IP holder: Star Trek
Uses IP under license: Magic: The Gathering IP
Uses IP under license: Magic: The Gathering IP
Uses IP under license: Magic: The Gathering IP
IP licensor: Wizards of the Coast
IP holder: Star Trek
Uses IP under license: Magic: The Gathering IP
Uses IP under license: Magic: The Gathering IP
IP licensor: Wizards of the Coast
Manufactures product for game
Hareruya has no documented role on this stage.
Others on this stage
Operates shop: Secret LairDirect salesSells game direct to consumer
available markets
Hareruya
Organized Play
Event host
Japan
Others on this stage
Governs program: Magic Pro Tour, Magic World Championship
Hareruya
Card Shops & LGS
Buys and resells cards for gameCard shop or LGS
Japan
Others on this stage
Buys and resells cards for gameCard shop or LGSSells singles for game
Dark: Hareruya in Magic: The Gathering. Below it, other businesses on the same stage of Magic: The Gathering. Acting in the same game or stage is not a business relationship; documented partners are shown in orange.
1 documented relationship with other businesses.
The latest 1 brief naming Hareruya.
4 relationship records, each with its sources.
Details: Buylist and resale
Research note: Buys and resells Magic singles
Secondary market activity; Country
Source wording: Japan
Confirmed · 1 source
Wholesaler
Europe, Middle East and Africa
Offers game productSells game direct to consumer
Primary-market retailer
Primary-market retailer
Organizes events in series: All Leylines' Eve, Reality Echoes Draft, Magic Presents: Marvel Double Issue
Organizes events in series: Magic Regional Championships and Qualifiers
Central America, Mexico, Caribbean
Organizes events in series: Magic Regional Championships and Qualifiers
Australia, New Zealand
Organizes events in series: Magic Regional Championships and Qualifiers
Europe, Middle East and Africa
Digital platform: Wizards Store & Event Locator, MTG Arena, Magic Companion
Operates official channel: Magic: The Gathering Instagram, Magic Twitch, Magic: The Gathering FacebookOperates official content entity
Worldwide
United States
Operates secondary market service: Card Kingdom
Operates secondary market service: Face to Face Games
Operates secondary market service: Heritage Auctions
Operates secondary market service: Whatnot
Operates secondary market service: Whatnot
Offers auction access for gameAuction operator
Worldwide, United States and international bidding

Magic's Star Trek play calendar: Prereleases November 6–12, World Championship 32 at MagicCon: Atlanta November 13–15, December CommandFests run by Let's Play Games, eSports Admin and JK Entertainment, Eternal Weekends hosted by Hareruya and 4Seasons, RCQs from December 11, 2026.
Details: Host
Limited confirmation. This claim has restrictions or unresolved details and is excluded from company rankings.
Research note: Event host, Tokyo, Japan
Event or organized play area; Country
Source wording: Tokyo, Japan
Qualified · 1 source
Location: Admin review admin-review-2026-10-29, item news:wotc_magic_news:eb9af5885f32
Details: Secondary-market shop
Secondary market activity; Geography unspecified
Confirmed · 1 source
Details: Singles sales
Limited confirmation. This claim has restrictions or unresolved details and is excluded from company rankings.
Research note: Buys and resells Magic singles
Secondary market activity; Country
Source wording: Japan
Qualified · 1 source